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Customer feedback to aid development

Understanding the visitor’s motivations, attitudes, needs and expectations in more detail will enable the industry to better develop the country sports product offer to ensure that Scotland outperforms its global competitors.

Each tourism business should understand their customers’ journey – how they researched their business, booked them, experienced them and then reviewed them. Asking customers what they think is missing from the experience, will help to identify the gaps in the product, pricing, service, or location.

Let customers see your quality

Get accreditation for what you do

There are a number of accreditation schemes that will help your business demonstrate that you provide the very best levels of service.

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Country Sport Scotland
Scottish Country Sport, hunting, shooting & fishing

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