Scottish Country Sports Tourism Awards

Scottish Country Sports Tourism Awards 2025

We are delighted to announce that the Scottish Country Sports Tourism Awards return for 2025, following the tremendous success of last year’s event at The Scottish Game Fair, Scone. Country Sport Scotland, proudly operated by BASC (the British Association for Shooting and Conservation), is excited to open entries for the third year of celebrating excellence in Scotland’s thriving country sports tourism sector.

The awards ceremony will once again be held at The Scottish Game Fair on Friday 4th July 2025, taking place on the BASC stand.

The Scottish Country Sports Tourism Awards recognise outstanding businesses and individuals who champion Scotland’s country sports tourism industry. In 2025, we are pleased to introduce two exciting new categories — Best Fishing Provider and the Women in Country Sports Award — reflecting the sector’s growing diversity and innovation.

There are six award categories to recognise the individuals, businesses, and estates that help make Scotland a world-class country sports destination. The categories are:

  • Best Sporting Estate 2025
  • Best Sporting Agency 2025
  • Best Sporting Influencer
  • Best Sporting Accommodation 2025
  • Best Fishing Provider
  • Women in Country Sports Award 2025

More information about each category can be found below the entry form.

We are also proud to welcome Thorntons as the Headline Sponsor for 2025. As one of Scotland’s leading law firms, Thorntons brings extensive expertise in rural, agricultural, and sporting estates law. Their commitment to supporting rural businesses and communities across Scotland aligns perfectly with the spirit of the awards and the celebration of excellence within the country sports sector.

Whether you are highlighting your own success or nominating a deserving business or individual, this is your opportunity to showcase the very best of Scottish country sports tourism.

Nominations for 2025 are now open!

To enter, please complete the online entry form below by midnight on Saturday 31st May 2025 to ensure your nomination is considered by our judging panel.

When submitting, please select the category you wish to enter and fill in the required information.
You may nominate yourself or nominate someone else.

We strongly recommend typing your answers in a Word document first, saving it, and then copying them into the form to prevent any technical issues. By submitting an entry, you agree to the Scottish Country Sports Tourism Awards terms and conditions.

Terms and Conditions can be found HERE

If you have any questions about the awards or your submission or have additional materials (such as photos or documents) to include with your submission, or if you encounter any issues, please email kirk.norbury@countrysportscotland.com.

Please Enter By Filling Out The Form Below

Learn More About The Award Categories

Best Sporting Estate 2025

This award recognises a market-leading Scottish sporting estate, where land management, collaboration, and exceptional sporting opportunities are coming together to deliver responsible, premium experiences and where going the extra mile is the norm. You can nominate your own business for this award, or you can nominate a business you are aware of / have experience of.

Criteria:

  • Offer exceptional sporting opportunities as part of your business offering.
  • Implementation of land management techniques that promote biodiversity to add to the guest experience of seeing flourishing wildlife, flora, and fauna.
  • Placing customer service at the heart of everything you do; always looking for ways to go the extra mile and deliver truly memorable, unique, and responsible experiences for guests.
  • Engagement with the local community, demonstrating a significant contribution to the local economy.
  • Showcases responsible tourism practices such as inclusivity, accessibility, and sustainability.
Best Sporting Agency 2025

This award recognises a leading sporting agency striving to deliver outstanding sporting experiences in Scotland to a diverse tourism audience. Collaboration and local engagement will be front and centre of the winner’s operation, with exceptional customer service and a track record of delivering truly memorable experiences. You can nominate your own business for this award, or you can nominate a business you are aware of / have experience of.

Criteria:

  • Offers a wide variety of responsible sporting opportunities that provide unique, memorable experiences.
  • Engages with a broad range of visitor profiles, advocating Scottish country sports tourism on local to global scales.
  • Placing customer service at the heart of everything you do; always looking for ways to go the extra mile.
  • Sustainability and community will be at the core of your business – engaging with the local communities, demonstrating the sustainability of your activities, and contributing to the local economies.
  • Showcases responsible tourism practices such as inclusivity, accessibility, and sustainability.
Best Sporting Influencer 2025

Celebrating individuals who promote and elevate Scottish country sports through social media, content creation, or public advocacy, inspiring others and enhancing the industry’s profile. This award recognises those who have successfully used digital platforms to share their passion for country sports, engaging audiences with inspiring, informative, and entertaining content that helps to raise the profile of Scottish country sports on a global stage. Whether through blogs, Instagram, or YouTube, the winner will be someone whose influence has had a lasting, positive impact.

Criteria:

  • A deep passion to see country sports tourism thrive sustainably and grow for future generations.
  • Collaborating to bring people together to deliver exceptional experiences with mutual benefits for communities and the environment.
  • Changing the way things are done to create a higher quality experience or to enhance sustainability.
  • Developing (or have developed) a new product or service as part of the wider business you work in to support financial sustainability.
    • Engaging an entirely new audience to grow participation and showcase Scotland as the ‘go-to’ place for country sports.
      • Showcases responsible tourism practices such as inclusivity, accessibility, and sustainability.
      Best Sporting Accommodation 2025

      This award celebrates an accommodation provider that goes above and beyond to provide an idyllic retreat for guests enjoying Scotland’s country sports. This category recognises providers of quality accommodation that also offer guests the opportunity to experience Scotland’s renowned hospitality and natural landscapes, reminiscent of the country sports experience. You can nominate your own business for this award, or you can nominate a business you are aware of / have experience of.

      Criteria:

      • Nominees in this category offer quintessentially warm Scottish hospitality, seamlessly blended with modern amenities, to ensure an unforgettable stay.
      • Accommodation providers can range from self-catering accommodation, shooting lodges, hotels, and B&Bs.
      • Judges will assess multiple criteria, such as the proximity to sporting facilities, the quality of on-site amenities, and the provider’s adaptability to meet the unique needs of country sport enthusiasts.
      • The winner of this award will be recognised for its commitment to providing the ultimate country sports experience, providing the perfect blend of hospitality, quality, and authentic Scottish charm.
      • Showcases responsible tourism practices such as inclusivity, accessibility, and sustainability.
      Best Fishing Provider 2025

      Highlighting exceptional fishing experiences in Scotland, from private river beats to expert outfitting services, with an emphasis on service quality, access to prime locations, and sustainability. This category celebrates fishing providers that offer the very best experiences, with an emphasis on high-quality service, access to Scotland’s best fishing spots, and sustainable practices that help protect the environment for future generations. Nominees should demonstrate a passion for fishing, a commitment to excellent guest services, and an understanding of Scotland’s fishing offerings.

      Criteria:

      • Provide a range of high-quality, fishing experiences.
      • Commitment to ensuring that all practices are environmentally responsible and sustainable.
      • Expertise in fishing locations and outfitting services that elevate the guest experience.
      • Strong customer service, ensuring that guests have a memorable and responsible experience.
      • Demonstrating a positive impact on the local fishing community and environment.
      Women in Country Sports Award 2025

      Celebrating the women who are making a significant and lasting impact on Scotland’s country sports industry through leadership, advocacy, innovation, and inspiration. This award honours the achievements of women who are driving positive change in the industry, whether through their leadership, dedication to promoting country sports, or their role in breaking down barriers and fostering inclusivity. Nominees may be women who have established innovative businesses, mentored others, or significantly contributed to the sector’s development and visibility.

      Criteria:

      • Demonstrating leadership in driving positive change within the Scottish country sports industry.
      • Innovation in promoting and advancing country sports, ensuring inclusion and engagement of diverse audiences.
      • Advocacy for the country sports sector through public speaking, content creation, or community involvement.
      • Dedication to ensuring that Scotland’s country sports industry thrives in a sustainable and inclusive way.
      • Mentoring or supporting others to develop within the industry and become leaders themselves.
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